The problem: Budget leaks into irrelevant search terms and low-intent clicks.
Our solution: Tight query mapping, negative keyword governance and match-type discipline push spend toward converting intent.
Marketing, Brand & Creative
Google Ads
Search, Performance Max and shopping campaigns tuned to ROAS.
Overview
We manage Google Ads accounts with a focus on profitable scale: tight query control, correct conversion tracking, strong creative and continual budget reallocation toward what actually converts.
What's included
- Account audit and restructure plan
- Campaign, ad and extension builds
- Conversion tracking implementation
- Weekly optimisation and monthly ROAS reporting
Talk to a specialist
Get a tailored proposal for google ads with pricing, timelines and the exact team we would assign to your account.
Request a free consultationWhy RXT
How we deliver Google Ads
Waste elimination
Search term mining and negatives that cut unqualified spend.
Accurate tracking
Conversion and offline import setup so bidding optimises correctly.
Full campaign mix
Search, Shopping, PMax, Demand Gen and YouTube where they fit.
Profit-based bidding
Targets set on margin and LTV, not just cost per lead.
Challenges we solve
Common google ads pain points — and how we fix them
The problems businesses bring us before starting google ads with RXT Global, and the exact solution we put in place.
The problem: Performance Max is a black box you cannot steer.
Our solution: We structure asset groups, feeds and signals with clean conversion data so automated bidding optimises to profit.
The problem: Cost per acquisition rises every quarter.
Our solution: Ongoing landing page and creative testing plus value-based bidding stabilise CAC as auction prices climb.
FAQ
Google Ads questions answered
Do we own the ad account?
Always. We work inside your account and you keep full ownership and data.
What is the minimum spend?
We advise at scoping; very small budgets are usually better served by one focused campaign type.
Do you handle landing pages?
Yes, our team can build and test landing pages alongside the campaigns.
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Custom staffing and pricing proposal
Dedicated account manager from day one